This qualifies as one of the 72 “Greatest” Moments in NBA History Well, we’ve arrived at one of the highlights of my childhood. When the NBA season and school year were over, the dog days of July were filled with many lazy summer days watching way too much MTV. Fortunately in the early 1990s, MTV had hit a sweet spot of showing music videos with music-adjacent programming. That balance would slowly, but inexorably be thrown out of whack to the point that MTV doesn’t do any music programming.